Privacy Policy



Effective Update: July 2, 2018 


This Privacy Policy explains how Puckpedia (“we”, “us”, “our”) collects, uses, shares and safeguards Personal Data and Non-Personal Data on, mobile websites, micro-sites, mobile applications, Puckpedia profiles on Puckpedia social media sites and any other digital services and platforms officially operated or used by Puckpedia from time to time (“Sites”), as well as by phone or by paper.  In certain Sites operated overseas, the privacy policy displayed on those Sites, and not this Privacy Policy, may govern the collection, use and sharing of information.

II. Changes to the Privacy Policy

As Puckpedia’s services or products change from time to time, this Privacy Policy is expected to change as well. We reserve the right to amend the Privacy Policy at any time, for any reason. The date of the last revision to the Privacy Policy will be indicated by the "Effective Date" at the bottom of this page.

III. Types of Data We Collect

Personal Data
We collect information (whether online, by phone, or by paper) that enables Puckpedia to identify or contact you (“Personal Data”) to carry out its business purposes.  PuckPedia will not obtain personally-identifying information about you when you visit our site, unless you choose to provide such information to us. The types of Personal Data we collect include, but are not limited to:

  • Names
  • Email addresses
  • Internet protocol addresses

  If you identify yourself by sending us an e-mail containing personal information, then the information collected will be solely used to respond to your message.  Puckpedia also receives Personal Data from third parties for Puckpedia’s use in marketing, such as Google Analytics. 

Non-Personal Data
When accessing our Sites, we collect information (whether online, by phone, or by paper) that does not directly identify you as you interact with our Sites (“Non-Personal Data”). The types of Non-Personal Data we collect includes, but is not limited to:

  • Site usage (e.g., browsing history, search terms, number of clicks, referring/exit pages, date/time stamp, time on Site)
  • Products viewed, including advertisements for such products and services
  • Computer type, operating system and platform type
  • Internet service provider

If you visit our site to read or link information from our pages, we collect and store the following information about you: 

  • The name of the domain from which you accessed the Internet;
  • The date and time you access our site; and
  • The Internet address (IP Address) of the Web site you used to link directly to our site. 

IV. How we Use Your Data

In addition to the uses described above, we use your Personal Data, sometimes combined with Non-Personal Data, in a variety of ways including, but not limited to the below, in order to:

Personal Data

  • Identify you when you visit our Sites
  • Provide service communications such as customer service messages
  • Provide products, information and services you request or that we think you may be interested in
  • Respond to your emails or online requests for products, services, or information
  • Deliver and process surveys
  • Personalize and improve the usability of the Sites
  • Tailor content, advertising and marketing to you

Non-Personal Data
We use Non-Personal Data to improve the usability of our Sites and for other business reasons. We or other third-party companies also use the Non-Personal Data to provide advertisements and targeted advertisements to you (ads based on the Non-Personal Data). We do not provide Personal Data to third parties with whom we share your Non-Personal Data. Please note that, when you select an advertising link or other link that takes you to sites not operated by Puckpedia, you may be subject to the privacy policies of these third-party sites. We also use software programs that create user data summary statistics,, so that we can learn about our Site and our visitors’ interest  in it. We also use this aggregate data to perfect  technical design specifications and identify system performance or problem areas.  For site security purposes and to ensure that this service remains available to all users, PuckPedia also uses software programs to monitor network traffic to identify unauthorized attempts to upload or change information, or otherwise cause damage. 

When you use our website, we share information that we collect from you, such as your email (in hashed form), IP address or information about your browser or operating system, with our partner/service provider, LiveRamp Inc. LiveRamp returns an online identification code that we may store in our first-party cookie for our use in online and cross-channel advertising and it may be shared with advertising companies to enable interest-based and targeted advertising. To opt out of this use, please click here (

Public Forums
We may offer chat rooms, message boards, bulletin boards, or similar public forums where you and can communicate with other users of our Sites.  The protections described in this Privacy Policy do not apply when you provide information (including personal information) in connection with your use of these public forums. We may use personally identifiable and non-personal information about you to identify you with a posting in a public forum. Any information you share in a public forum is public information and may be seen or collected by anyone, including third parties that do not adhere to our Privacy Policy. We are not responsible for events arising from the distribution of any information you choose to publicly post or share through our Website.  

V. How We Share Your Data

We share your Personal Data, sometimes combined with Non-Personal Data, in a variety of ways including, but not limited to the below:

  • Share data with third parties to fulfill service requests and to perform business functions (e.g., Puckpedia contracts with third parties to provide services on our behalf such as data hosting services; packaging, mailing and delivering services; customer support and consulting services).
  • Share data with third parties as required by law or to protect Puckpedia in the good-faith belief that such action is necessary to: (a) conform to legal requirements or comply with legal process served on Puckpedia; (b) protect and defend Puckpedia’s rights or property; or (c) protect the personal safety of Puckpedia personnel or members of the public in appropriate circumstances.
  • Share data with third parties if Puckpedia and/or its assets (or a portion of its assets) are sold, assigned, transferred, or merged, or if Puckpedia undergoes some other change including a change to its corporate form as part of a bankruptcy proceeding or otherwise; information may be transferred as part of that transaction or change.
  • Share data with third parties to offer you products and services that may be of interest to you. Users can request their information to be removed from such lists by contacting us, as set forth in the “Contact Information” section below.
  • Share data with third parties under other unanticipated situations, but only with your consent.
  • Share your email address, but only as permitted by Puckpedia Email Policy, as follows:

Your email address will be used only by Puckpedia, its entities and Puckpedia vendors performing member services, or offering products on Puckpedia’s behalf.  Puckpedia does not sell or rent email addresses to anyone outside Puckpedia, nor does Puckpedia share email addresses to unrelated third-parties, affiliates, or Puckpedia members.  Puckpedia also shares your email address with third parties to enable Puckpedia to take security measures to help protect against unauthorized access to or unauthorized alteration, disclosure, or destruction of data.  Finally, Puckpedia shares email addresses with third parties as necessary for Puckpedia to perform certain services on our behalf, such as packaging, mailing and delivering products and to respond to your service requests.

VI. How You Can Manage the Processing of Your Data

You can manage your email preferences, including “opting out” of email by contacting us according to the “Contact Information” section below. For California residents, please consult the “California Privacy Rights” section for additional considerations.  Typically, we retain your Personal Data for the period necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.  This may include retaining your Personal Data indefinitely, in order to provide you with future marketing opportunities and other purposes, as well as to comply with our legal obligations, resolve disputes, or enforce any of our agreements.  Please note that you can request, at any time, that we delete your Personal Data.  All requests must be directed to the contact in the “Contact Information” section below.  We can decide to delete your Personal Data if we believe that the data is incomplete, inaccurate, or that our continued use and storage are contrary to our obligations to other members, individuals, or third parties.  When we delete your Personal Data, it will be removed from our active databases or anonymized so that the data is no longer identified with you, but the data may remain in our archives if we determine that it is not practical or possible to delete it. Our processing of your data is based upon your consent, legitimate business interest (e.g., direct marketing of goods and services), or compliance with law.  You have the right to object to our processing of your data or to restrict our processing of your data. In addition, if you have consented to the processing of your Personal Data, you have the right to withdraw your consent at any time. To learn more about this behavioral advertising practice or to opt-out of this type of advertising, you can visit

VII. California Privacy Rights

In addition to the rights as explained in this Privacy Policy, under California’s "Shine the Light" law, California residents who provide personal information (as defined in the statute) to obtain products or services for personal, family, or household use are entitled to request and obtain from us, once a calendar year, information about the personal information we shared, if any, with other businesses for marketing uses. If applicable, this information would include the categories of personal information and the names and addresses of those businesses with which we shared such personal information for the immediately prior calendar year (e.g., requests made in the current year will receive information about the prior year). You may request the information by writing to us at: PuckPedia, LLC, 11601 Wilshire Blvd., Suite 515, Los Angeles, CA 90025. Attn: Puckpedia List Sales – California Privacy Law. You may also email us at info@puckpedia.

VIII. Canada Anti-Spam Law

Puckpedia complies with the Canada Anti-Spam Law. Puckpedia users who provide us a Canadian mailing address will not receive unauthorized Commercial Electronic Messages (as defined under the Canada Anti-Spam Law) unless these individuals have “opted-in” to receive Commercial Electronic Messages.


For European Residents Only. If you are based in the EU, in certain circumstances, you have rights under the GDPR in relation to your personal information.

  • Request access to your personal information.  You may have the right to request access to any personal information we hold about you as well as related information, including the purposes for processing the personal information, the recipients or categories of recipients with whom the personal information has been shared, where possible, the period for which the personal information will be stored, the source of the personal information, and the existence of any automated decision making.
  • Request correction of your personal information. You may have the right to obtain without undue delay the rectification of any inaccurate personal information we hold about you.
  • Request erasure of your personal information. You may have the right to request that personal information held about you is deleted.
  • Request restriction of processing your personal information. You may have the right to prevent or restrict processing of your personal information.
  • Request transfer of your personal information. You may have the right to request transfer of personal information directly to a third party where this is technically feasible.
  • Where you believe that we have not complied with our obligations under this Privacy Policy or European data protection laws, you have the right to make a complaint to an EU Data Protection Authority, such as the UK Information Commissioner's Office.

If you wish to exercise your European data subject rights, you have the following options:

  1. You can send an e-mail to:; or
  2. You can send mail to the following postal address: 11601 Wilshire Blvd., Suite 515, Los Angeles, CA 90025.

X. Children

We do not knowingly collect Personal Data from or market to children under the age of 13.

XI.  How We Protect Personal Data

We have implemented reasonable security measures to protect against unauthorized access to our site, or unauthorized alteration, disclosure, misuse and destruction of the information under our control. Please be advised, however, that while we strive to protect your personally identifiable information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and are not responsible for the theft, destruction, or inadvertent disclosure of your personally identifiable information. From time to time we evaluate new technology for protecting information, and when appropriate, we upgrade our information security systems. If you have questions about this Privacy Policy, please contact us.

XII. Other Sites; Links

You should be aware that other Internet sites that are linked from our Sites or from a Puckpedia email message may contain privacy provisions that differ from the provisions of this Privacy Policy. We are not responsible for the privacy practices employed by any third-party website. We encourage you to read the privacy statements of all third-party linked sites, applications or other digital platforms before submitting any personally identifiable information. 

XIII. Opt-Out

You may contact us as at if: (a) you have questions or comments about our Privacy Policy; (b) wish to make corrections to any personally identifiable information you have provided; (c) want to opt-out from receiving future commercial correspondence, including emails, from us or our affiliated companies; or (d) wish to withdraw your consent to sharing your personally identifiable information with others. We will respond to your request and, if applicable and appropriate, make the requested change in our active database as soon as reasonably practicable. Please note that we may not be able to fulfill certain requests while allowing you access to certain benefits and features of our Website. 

XIV. Cookies; Third Party Ad Server Networks

We may use third parties such as network advertisers to serve advertisements on our Sites and may use traffic measurement services to analyze traffic on our Sites. Network advertisers are third parties that display advertisements based on your visits to our Website and other Websites you have visited. Third-party ad serving enables us to target advertisements to you for products and services in which you might be interested. Puckpedia’s third-party ad network providers, the advertisers, the sponsors and/or traffic measurement services may themselves set and access their own cookies on your computer if you choose to have cookies enabled in your browser and track certain behavioral information regarding users of your computer via a Device Identifier. These third-party cookies are set to, among other things: (a) help deliver advertisements to you that you might be interested in; (b) prevent you from seeing the same advertisements too many times; and (c) understand the usefulness to you of the advertisements that have been delivered to you. Note that any images (or any other parts of a web page) served by third parties in association with third party cookies may serve as web beacons, which enable third parties to carry out the previously described activities. Third party cookies and web beacons are governed by each third party's specific privacy policy, not this one. 

XV.  Transmission of Data to Other Countries

Your Personal Data is processed in the United States, where privacy laws may be less stringent than the laws in your country and where the government, courts, or law enforcement may be able to access your data.  By submitting your Personal Data to us, you agree to the transfer, storage and processing of your Personal Data in the United States. 

XVI.  Right to Complain to Supervisory Authority

You, as the data subject, have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work, or place of the alleged infringement, if you believe that the processing of your personal data does not comply with legal requirements.

XVII.  Breach Notification

In the event we determine the occurrence of a data security incident, we will notify you by email, US mail, telephone, or other means as permitted by law.

XVIII.  Contact Information

If you have questions, comments, or complaints concerning our privacy practices or if you wish to change, access, or remove your Personal Data, please contact us as indicated below.  We will attempt, where practical, to respond to your requests and to provide you with additional privacy related information.

Puckpedia, LLC
2934 1/2 Beverly Glen Cir, #159

Los Angeles, CA, 90077

Sole Statement

This Privacy Policy as posted on this Website is the sole statement of our  privacy policy with respect to this Website, and no summary, modification, restatement or other version thereof, or other privacy statement or policy, in any form, is valid unless we post a new or revised policy to the Website.